It took the success of Wonder Woman to prove that a superheroine movie can be a hit in the cinema.It also took the Weinstein affair and the #Metoo movement to make this almost mandatory. We can therefore expect some big changes within the studios.
The superheroine in the spotlight
After years and years of refusal, Marvel has finally agreed to give Black Widow its own movie, starring Scarlett Johansson in the lead role. The film is expected to be released in 2020. Captain Marvel, meanwhile, will be released on March 6, 2019 and is finally starting to reveal itself to the public. It is Brie Larson who will give him the answer. Let's also remember the success of this summer with Ant-Man and the Wasp that left glory to the heroine embodied by Evangeline Lilly. These three examples confirm that Marvel is putting superheroines in the foreground in its films.
The Wasp from the movie Ant-Man and The Wasp Black Widow, disappointed that she still hasn't had her own movie
A hell of a jacket flip from Marvel
Because times are changing and Marvel wants to stay in tune with its audience, Kevin Feige, the head of the studio, spoke to Entertainment Weekly to say how much he wanted to see more and more superhero movies:
"With Ant-Man and the Wasp and now Captain Marvel, not to mention several films that we will announce in the future, I look forward to being at the moment when it will no longer be an event to have a superhero movie but the norm. And let it be less of a "Oh! Look, it's a woman the heroine." and more a question of substance, history, character. I'm excited to see that and I think we can do it."
We want to say bravo in front of all these statements. However, nothing prepared us for Feige's explanation of why this didn't happen sooner.
"I think it's for a lot of reasons, and fighting for years this mistaken notion that a superhero movie with a woman didn't appeal to audiences because it didn't work 15 years ago, is not the least. I always thought that if they didn't work, it wasn't because a woman was the heroine, but simply because they weren't good movies."
And all this was said with, we suppose, without an ounce of embarrassment and a broad smile. This divides opinion. Some see it as a real change in mentalities. Others, on the other hand, see only interest and opportunism. To each his point of view.
