A palette, a concept, a good cause
The My Revival By Richaard X Sephora Palette is available since March 9, 2021 on the Sephora website and exclusively since March 10 in Sephora stores on the Champs-Elysées, La Défense and Opera. Since March 16th she has been waiting for us in a selection of limited edition cosmetics Group stores in France.
The profits, donated to the association Le MAG Jeunes LGBT+
According to the association's website, Le MAG Jeunes LGBT+ are welcome centres in Paris, Strasbourg and Caen. They offer young gays, lesbians, bi, trans or who have questions, to be able to meet through unifying events such as outings, picnics, parties, trips abroad, etc. The aim of the association is to be able to push back the barriers of isolation by creating a dynamic of dialogues around the sharing of experiences, experiences or questions of young LGBT+. The center also makes it possible to set up preventive actions related to the sexual health of its members. The dedicated website also allows you to find answers to your questions. Richaard claims on his lives that thousands of Euros have been collected for the association at the moment. For each pallet, 1 Euro is paid to him. Thus, Richaard defends a cause that is dear to him. Indeed, the influencer is himself a model for young LGBT+ who are trying to assert themselves in a world where difference is not yet totally an opportunity. That is to say that our makeup expert is the precursor of makeup videos on YouTube as a man in France and this since 2014. He then faces adversity by raising an increasingly flourishing community of people whom he inspires through make-up and welcomes admirers beyond the borders of our country and the borders of ideas.
Richaard X Sephora
This is not Richaard's first collaboration with the band. In 2019 he released a palette of highlighters as sparkling as his personality. For him, the highlighter as we say in French, it is an essential touch to integrate into a makeup and it is also his favorite product. Today, his new collaboration delights us with flamboyant colors: a bright yellow, an intense orange and a fuchsia-neon pink, colors he uses the most for his make-up routine. Far from losing interest in the interest of his admirers, he also offers iridescent shadows and more neutral shadows to satisfy all tastes. Pride, Equality, Gaga or Coming out, the names given to the hues of her palette affirm her commitment to the LGBT+ cause. Moreover, the official video campaign of the Sephora X Richaard collaboration spreads a message of hope in the face of young people facing daily intolerance directed towards their sexuality or gender identity. Richaard then encourages people to stand up and proudly display their values and not to succumb to hatred and misunderstanding. You can therefore find the palette on the sephora.fr website and in store. So there are 10 shadows for the reasonable price of 22€99 that await you as well as 2 "Glossed" 5ml at 11€99 each, in Latex and Fairy dust shade. https://www.youtube.com/watch?v=IN2JXtSbOAw
An accessible and humble influencer
Beyond the influencer, it is a humble person who invites us on his live unexpectedly. Indeed, while messages and compliments fuse in comment Richaard spontaneously offers 3 people to make up live with him and his palette. We then have the privilege of being chosen to participate in this last minute make-up session. The influencer is a very human person who, despite success, does not take the big head. With kindness he answers all questions and dialogues with us as equals. He gives advice, he compliments and he is very fond of humor. He then reveals that the shadows of his palette are made in Italy because " they are the best for cosmetics" according to him. During the live, the color that is unanimous is the Rose Gaga. It's a vivid and mesmerizing Rose inspired by Lady Gaga herself that Richaard is a fan of.
A surprise awaits us…
At the end of the live session, Richaard confides that a surprise is in the works. It is a few days later on his official instagram account Richaard2609, that he reveals that 5 rainbow tickets are hidden in the My Revival palette of 5 Sephora in France. The make-up expert hides himself on one of his videos in story a "Rainbow ticket" in one of the Sephora of Paris. The other 4 are scattered throughout the France and promise us exceptional gifts…